Aloha from Hawaii Via Satellite


Aloha from Hawaii via Satellite
Aloha from Hawaii Via Satellite.jpg
Directed byMarty Pasetta
Produced byMarty Pasetta
StarringElvis Presley
Editing byStephen McKeown
StudioPasetta Productions
Distributed byRCA
Release dates
  • January 14, 1973 (Worldwide)
Running time85 minutes
LanguageEnglish
Budget$2.5 million[1]
Aloha from Hawaii is a music concert that was headlined by Elvis Presley, and was broadcast live via satellite on January 14, 1973. The concert took place at the Honolulu International Center (HIC) in Honolulu (now known as the Neal S. Blaisdell Center) and aired in over 40 countries across Asia and Europe (who received the telecast the next day, also in primetime). Despite the satellite innovation, the United States did not air the concert until April 4, 1973 (the concert took place the same day as Super Bowl VII). Viewing figures have been claimed by the promoters at over 1 billion viewers worldwide, although it has been debated whether these figures are accurate. The show was the most expensive entertainment special at the time, costing $2.5 million.

Background[edit]

On July 8, 1972, inspired by a recent visit made by U.S. President Richard Nixon to China a few months earlier, Presley's manager, Colonel Thomas Parker, announced that there would be a worldwide satellite broadcast from Hawaii to allow the whole world the chance to see a Presley concert "since it is impossible for us to play in every major city."Parker initially stated that it would take place in either October or November 1972, but this date was changed to early 1973 after MGM showed concern about it clashing with the release of their documentary film Elvis on Tour. As the show had already been planned prior to this upset, the original shows, now set for November, would still go ahead but without being filmed.
Parker held another press conference on September 4, 1972, in Las Vegas to confirm that the concert, now titled Aloha From Hawaii, would be broadcast on January 14, 1973. The press were told that an audience of 1 billion was expected to tune in to see the "first entertainment special to be broadcast live around the world," even though Parker had not taken into account the fact that many countries, including parts of Europe and America, would not see the concert live due to the time of the broadcast.(This was not a true statement, for the Our World broadcast was the first live, international, satellite television production, which was broadcast worldwide on June 25, 1967, which included entertainment artists such as Maria Callas and headlined by The Beatles) - Aloha From Hawaii was the first live satellite concert to be with a single performer. Two weeks after the Las Vegas press conference Parker received a letter from Honolulu Advertiser columnist Eddie Sherman. Sherman had read in news accounts that there was to be no charge for admittance to the concerts, instead a donation for charity was required. He suggested to Parker that, as Presley had recorded, and was still performing, the song "I'll Remember You," which had been written and composed by Kui Lee, the donations could go to the Kui Lee Cancer Fund that had been set up following the death of the songwriter in 1966. Seeing the chance to publicize Presley's charitable nature once again, Parker eagerly agreed.
Producer-director Marty Pasetta had attended one of Presley's concerts at Long Beach in mid-November, and he had found it to be "boring" and lacking in any physical excitement.He approached Parker with ideas about the broadcast, including a runway that led out from the stage so Presley could get closer to his audience. Parker insisted that the ideas were useless, and that Presley would agree that they were useless. Pasetta, however, decided to approach Presley about the ideas anyway and was pleasantly surprised to find that he would be happy to do whatever Pasetta felt was best for the show. This was another example of the ever-growing rift between Presley and his manager. Although Presley would later dismiss Parker, whom he never truly befriended and towards whom he was openly hostile in his later years, the two would reconcile professionally shortly thereafter, and Parker would remain Presley's manager for the rest of the artist's life.
Presley performed three shows over November 17 and 18 in Honolulu, the dates originally planned for the satellite broadcast,and gave a press conference on November 20 to promote the satellite special. He also announced officially that it would now be in aid of the Kui Lee Cancer Fund.
Presley arrived in Hawaii again on January 9, a day after his 38th birthday, to begin rehearsals.He had lost twenty-five pounds for the show and was confident after news that his record sales were increasing and that Elvis on Tour had been nominated for a Golden Globe. Rehearsals were held at the Hilton Hawaiian Village while the main set was being constructed. Although there were several technical problems, the rehearsals were an overall success.

Broadcast[edit]

Elvis Presley, 1973 Aloha From Hawaii television broadcast
Presley taped a January 12 rehearsal concert as a fail-safe in case anything went wrong with the satellite during the actual broadcast – however, nothing went wrong during the January 14 broadcast. For both shows, Presley was dressed in a white "American Eagle" jumpsuit designed by Bill Belew. The broadcast was directed by Marty Pasetta, who was then in charge of directing the Oscar ceremonies.
Audience tickets for the January 14 concert and its January 12 pre-broadcast rehearsal show carried no price. Each audience member was asked to pay whatever he or she could afford. The performance and concert merchandise sales raised $75,000 for the Kui Lee Cancer Fund in Hawaii.

Viewing figures[edit]

Elvis Presley Enterprises give the figure that between 1 billion and 1.5 billion people watched the broadcast live—a highly unlikely number. The total population of the countries receiving the broadcast was only 1.3 billion. (The Guinness Book of World Recordsreports that Michael Jackson's Super Bowl XXVII halftime holds the record for the largest TV audience for a performance, with 133.4 million viewers.)

Set list[edit]

  • Closing vamp performed by the TCB Band and the Joe Guercio Orchestra
After the concert was over, Presley returned to the empty arena with the TCB Band to record five songs for the American airing of the show, including Gordon Lightfoot's "Early Morning Rain", and some songs from the movie Blue Hawaii: "Hawaiian Wedding Song""No More" and "Ku-U-I-Po".

Soundtrack album[edit]

The album containing the music from the concert was a blockbuster hit, becoming Presley's first chart-topping album in the US since the soundtrack to Roustabout in 1965. The original release of the album, however, did not include the five post-show performances. The album would be Presley's final number 1 album during his lifetime.
Initially released only in quadraphonic sound, the album was the first quadraphonic album to top the Billboard album chart, and remains the biggest-selling release in the format.[citation needed]
Presley was accompanied by:
Vocalists
Joe Guercio Orchestra
  • Joe Guercio was Elvis's conductor and musical director and, with a few exceptions, the orchestra consisted of local musicians contracted for this particular engagement.