SAN FRANCISCO — Microsoft is first out with its 2013 top search trends list, with pop star Beyonce bumping Kim Kardashian as the most searched person on Bing this year.
Women dominated 2013 in Microsoft search world. The top five most searched people of the year were women (Kardashian was No. 2).
Justin Bieber — No. 6 — and President Barack Obama — 10th — were the only two men who made it into the top 10.
Also making Bing's Top 10 list: Rihanna (3), Taylor Swift (4), Madonna (5), Nicki Minaj (7), Amanda Bynes (8) and Miley Cyrus (9)
Swift jumped from No. 10 last year, while Bynes, Madonna and Obama are all new to the list.
Microsoft's take on top trends has a decidedly pop culture bent, but Bing also offers a look at top news stories of the year. The birth of the royal baby was the most searched story of the year followed by the Boston Marathon bombing in April.
You can read more about Bing's top trends at www.bingtrends.com.
And now that we're into December, look for Google, Twitter, Facebook and more to weigh in with the year's top trends.